Goorin Bros. is a heritage American headwear brand founded in 1895 in Pittsburgh by artisan hatmaker Cassel Goorin. Still family-owned across four generations, the company is known for blending traditional craftsmanship with modern streetwear influence.

The brand began selling handmade hats from a horse-drawn cart and grew into a globally recognized name, expanding to the West Coast and opening retail “neighborhood hat shops” across major cities.

Today, Goorin Bros. is especially famous for its distinctive trucker caps and patch-front designs (including the popular animal-themed styles), as well as classic silhouettes such as fedoras, flat caps, and Western hats.